Tutor dev launch fails with "SyntaxError: EOL while scanning string literal"

I am trying to run tutor for dev use. But after more than 1 hour of manipulation, I get error “SyntaxError: EOL while scanning string literal”

Loading settings lms.envs.tutor.production
Traceback (most recent call last):
  File "./manage.py", line 102, in <module>
    startup = importlib.import_module(edx_args.startup)
  File "/opt/pyenv/versions/3.8.12/lib/python3.8/importlib/__init__.py", line 127, in import_module
    return _bootstrap._gcd_import(name[level:], package, level)
  File "<frozen importlib._bootstrap>", line 1014, in _gcd_import
  File "<frozen importlib._bootstrap>", line 991, in _find_and_load
  File "<frozen importlib._bootstrap>", line 975, in _find_and_load_unlocked
  File "<frozen importlib._bootstrap>", line 671, in _load_unlocked
  File "<frozen importlib._bootstrap_external>", line 843, in exec_module
  File "<frozen importlib._bootstrap>", line 219, in _call_with_frames_removed
  File "/openedx/edx-platform/lms/startup.py", line 10, in <module>
    settings.INSTALLED_APPS  # pylint: disable=pointless-statement
  File "/openedx/venv/lib/python3.8/site-packages/django/conf/__init__.py", line 82, in __getattr__
    self._setup(name)
  File "/openedx/venv/lib/python3.8/site-packages/django/conf/__init__.py", line 69, in _setup
    self._wrapped = Settings(settings_module)
  File "/openedx/venv/lib/python3.8/site-packages/django/conf/__init__.py", line 170, in __init__
    mod = importlib.import_module(self.SETTINGS_MODULE)
  File "/opt/pyenv/versions/3.8.12/lib/python3.8/importlib/__init__.py", line 127, in import_module
    return _bootstrap._gcd_import(name[level:], package, level)
  File "<frozen importlib._bootstrap>", line 1014, in _gcd_import
  File "<frozen importlib._bootstrap>", line 991, in _find_and_load
  File "<frozen importlib._bootstrap>", line 975, in _find_and_load_unlocked
  File "<frozen importlib._bootstrap>", line 671, in _load_unlocked
  File "<frozen importlib._bootstrap_external>", line 839, in exec_module
  File "<frozen importlib._bootstrap_external>", line 976, in get_code
  File "<frozen importlib._bootstrap_external>", line 906, in source_to_code
  File "<frozen importlib._bootstrap>", line 219, in _call_with_frames_removed
  File "/openedx/edx-platform/lms/envs/tutor/production.py", line 358
    "SITE_NAME": "\",
                    ^
SyntaxError: EOL while scanning string literal

I get the error at the: “Running init task in lms stage”

Is there any reason why this happened or will I need to fix the error in the code myself?

Please type an actual site name/title during tutor local launch:

$ tutor local launch 
==================================================
        Interactive platform configuration
==================================================
...
Your platform name/title [Overhang.IO learning edition] Type something other than "\" here 

Well, I specified the title during tutor dev launch. I didn’t leave it with " \ ".
But I’ll try again, thank you.